24 hour rolling news channel direct from Kyiv available via connected Freeview service across the UK
London | 31 March 2022
At the start of Russia’s invasion of Ukraine, seven of the country’s largest broadcasters pooled their resources to deliver a 24-hour-a-day news service. The combined channel is available across Ukraine and, thanks to a growing number of agreements with broadcasters and platforms, in a constantly increasing number of countries across Europe.
Today, the Ukrainian channel has gone live on the UK’s digital terrestrial TV service, Freeview, via the multi-channel OTT service Channelbox, and on mobile through Channelbox’s iOS and Android applications.
The news and information channel is produced jointly by the 1+1 International, Rada, Ukraine 24, Inter +, ICTV, UATV, and Suspilne media companies. Its purpose is to provide accurate and impartial news from across Ukraine, and to debunk disinformation and fake news that is being propagated about events in the country. The news service is also a vital link with home for the estimated four million Ukrainian citizens who have fled the country as the war has spread.
Tanya Kronfli, Channelbox Head of Content and Business development, said: “We are honoured to be part of this project and to be able to help people of Ukraine to have access to the news from home. This is true lifeline broadcasting and demonstrates the way that modern technologies like connected TVs are able to support people at times of crisis.”
“The Association for International Broadcasting has been working since the start of the invasion to bring the Ukrainian news channel to platforms in the UK,” says Simon Spanswick, chief executive of the AIB. “We wanted to make a contribution to support Ukraine and its citizens. Bringing Ukraina 24 to viewers in the UK, whether expatriates or refugees, helps maintain links at the most difficult times of their lives. We are delighted that Channelbox is the first UK platform to make the channel available on a mainstream UK TV platform.”